Veritas Investments is one of the largest owners and operators of multifamily mixed-use properties in San Francisco and the Bay Area. Vertically integrated, the firm and its affiliates have over 100 employees in property management, leasing, project management, redevelopment, accounting, asset management, financing and acquisitions.

The Problem

Veritas Investments was spending a great deal of time compiling their unit turnover analyses in order to make critical decisions across their portfolio. Veritas was using custom reports out of their property management system and then compiling the results in excel in order to analyze performance. This proved to be a very time consuming and inefficient process. Even after Veritas was able to harness its data, it was often stale and hard to analyze effectively.

The Solution

Veritas Investments, already a Rentlytics customer at the time, asked Rentlytics to create a custom dashboard for them. Rentlytics worked closely with Veritas to create the perfect dashboard for their use case. Rentlytics was able to automate the data feed into their system, and add new KPI’s to their dashboard. Through this dashboard, Veritas was able to quickly answer several critical questions about the types of turns they should be doing, target spending per turn, the types of rent increases they could achieve, and where they could decrease their unit down time. Now they track their annualized rent gains vs. total turn costs, and the payback period of each turn type.

“We are now able to make quicker decisions utilizing the data that is available to us in Rentlytics. This helps our team focus on driving asset value on a daily basis.”


Justin Sato